Cargill’s ‘Feed for Thought’ survey of more than 2,000 participants in the U.S. and Brazil found that 54 percent of U.S. consumers are more likely to purchase beef raised without antibiotics, however, only 35 percent are willing to pay more for it.
Elimination of growth-promoting antibiotics announced in 2014 is followed by removal for prevention purposes in 2016; aligns with company promise to reduce antibiotics used for both people and animals.
Animal welfare continues to be an important topic among consumers and protein industry professionals alike. As a continuation of the Cargill Meat Solutions Leadership Series, Cargill Beef and Cargill Turkey will be hosting a webinar on September 8, 2016 at 10:00 AM CT to share their views on the matter.
Cargill is eliminating 20 percent of shared-class antibiotics, those deemed important for human medicine and farm animals, from its four feed yards in Texas, Kansas and Colorado, and four additional feed yards operated by Friona Industries. The total number of cattle involved annually is approximately 1.2 million.